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Web Survey Bibliography

Title Can Mobile Web Surveys Be Taken on Computers? A Discussion on a Multi-Device Survey Design
Source Survey Practice, 6, 4
Year 2013
Access date 29.12.2013
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Abstract

This paper introduces an approach to designing a multi-device web survey by using a mobile touchscreen layout as base. We present the findings of an experiment in which we provided one half of an online panel with a survey designed for mobile browsers, and the other half with a standard web survey. Both questionnaire versions were accessible via regular as well as mobile browsers. Based on these results, we discuss whether it is feasible to use a survey with a mobile web layout as the main survey instrument for web respondents. For designing a multi-device, multi-browser survey, we suggest two strategies to be investigated further: optimizing the survey layout for each type of device separately, or optimizing a single design that is compatible with all devices.

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Year of publication2013
Bibliographic typeJournal article
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Web survey bibliography - Mobile phone surveys (305)

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